How OpenAI Profited from GPT-4o Launch: A Revenue Breakdown
- Gavrow
- May 24, 2024
- 2 min read
OpenAI has recently launched GPT-4o, its latest multimodal large language model, and the financial impact has been significant. According to a report by App Figures, ChatGPT's mobile app experienced the "biggest spike in revenue and the most revenue in a single day ever" following the launch of GPT-4o. The App Intelligence data revealed that ChatGPT's mobile revenue surged by 22% on the day GPT-4o was announced.
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How Much Did OpenAI Earn from GPT-4o?
The net revenue for the ChatGPT mobile app soared from an average of $491,000 per day to nearly $900,000. This marked the highest single-day revenue since the app's launch. Over the week following the release, OpenAI earned a total of $4.2 million in net revenue from the App Store and Google Play, with the majority coming from the App Store.
#1: Growing Demand for ChatGPT
Currently, OpenAI offers GPT-4o for free on its website with time limitations. However, mobile app users must subscribe to ChatGPT Plus to access the new model. This strategy appears to be working well, as the report suggests that OpenAI is generating more revenue from its app than from the website version.
#2: Key Features of GPT-4o
Enhanced Processing Speeds: GPT-4o features specialized processors that deliver faster performance.
Greater AI Capabilities: It can handle complex AI tasks on-device, reducing reliance on cloud computing.
Training AI Models: Some models can support the training of AI models, which typically requires significant computing power.
Voice Input: The mobile app includes voice input, providing a more interactive user experience.
Offline Chat History: App users can access their chat history even when offline, a feature not available on the desktop version.
Document Uploads: GPT-4o supports uploading screenshots and documents for detailed insights and analysis.
#3: Why the Mobile App is Winning
The mobile app's success can be attributed to several exclusive features:
Voice Input: This feature is currently limited to the app version, enhancing usability.
Offline Access: Users can view their chat history offline, making the app more versatile.
Faster Response Time: The mobile version promises quicker interactions, thanks to GPT-4o's better integration.
Conclusion
OpenAI's launch of GPT-4o has not only improved the capabilities of its AI models but also significantly boosted its revenue. By offering unique features on the mobile app and maintaining a strong presence on both the App Store and Google Play, OpenAI has managed to attract more users and increase its earnings. The future looks promising for OpenAI as it continues to innovate and expand its AI technologies.
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